Article
Celebrating big on the little things: Which supermarkets’ Christmas drives are winning Australia?
Which Christmas campaigns by major grocery chains in Australia are sparking the most buzz with consumers?
2 days agoArticle
Of wishing trees and wombat soaps: Which department stores’ Christmas drives are winning Australia?
Which Christmas campaigns by major departmental stores in Australia are sparking the most buzz with consumers?
2 days agoArticle
No Christmas decorations before December Please!
Most Australians think Christmas promotions and store decoration shouldn’t start until December
4 days agoArticle
APAC Biggest Brand Movers – October 2023
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
5 days agoArticle
Hotel loyalty programs: Most popular perks among guests – how women want breakfast, men want points
Research insights that all hotels should know about running a successful customer loyalty programme
6 days agoArticle
Airline loyalty programs: What perks most attract Australians & do they influence flight bookings?
Latest consumer analysis on what airlines should know about running a successful frequent flyer loyalty programme
6 days agoArticle
Holiday shopping in Australia: how consumers find what to buy & how early most start their shopping
How do Aussies find holiday shopping deals and gift ideas – and how far in advance do they start their holiday shopping?
11 days agoArticle
Australia’s Most Talked-About Brands (October 2023)
Which brands in Australia saw the largest spike in consumers who are talking about them in October?
13 days agoArticle
AI in healthcare: Are patients open to medical services powered by artificial intelligence & robots?
How willing are APAC residents to receiving healthcare services from an artificial intelligence or robots?
13 days agoArticle
Latest YouGov poll: Labor narrowly leads the Coalition by 51% to 49%
54% of voters think Australia heading in wrong direction
17 days agoArticle
YouGov correctly calls the Voice referendum
In YouGov’s last poll of the campaign we correctly projected a result of 40% Yes and 60% No. In short: we hit the nail on the head
25 days agoArticle
Which payment methods are Australian travellers most likely to use when travelling abroad?
How are Aussies most likely to pay when travelling internationally – are multicurrency e-wallets growing more popular?
27 days agoArticle
A majority of Australians think banks should be responsible for bearing scam losses
YouGov's latest survey reveals Australians' attitudes towards financial scams
27 days agoArticle
OTT video streaming services in Australia: how do platforms compare in popularity vs satisfaction?
Disney turns 100: how does its streaming service Disney Plus compare with Netflix and Amazon Prime Video in Australia?
about 1 month agoArticle
APAC Biggest Brand Movers – September 2023
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
about 1 month agoArticle
Australians are doing less to care for the environment compared to 2019
New YouGov survey explored Australians' attitudes to a variety of environmentally friendly behaviours
about 2 months agoArticle
Australia’s Advertisers of the Month (September 2023)
Data from YouGov BrandIndex shows that awareness of Supercheap Auto’s ads rose by over six percentage points between August and September.
about 2 months agoArticle
World Food Day: What are Australia’s major dietary preferences – and most favourite cuisines?
What influences Aussies’ food choices and diet type – and which cuisines are most popular?
about 2 months agoArticle
Final YouGov Voice referendum poll: No increases lead to 18 points
41% Yes -39% No on proposal to bring Qantas into public ownership
about 2 months agoArticle
Half of GenZ and Millennials in Australia have taken a social media break for their mental health
YouGov's new survey reveals the attitudes of Australians towards the impact of social media on mental health
about 2 months ago