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APAC Biggest Brand Movers – June 2023
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
about 2 months agoArticle
Charting Australia’s mobile commerce landscape: mobile shopping apps use & top m-commerce purchases
How does usage of e-commerce platform apps compare to social media e-shops – and what products are most commonly purchased?
2 months agoArticle
These are the five issues that consumers across APAC are most worried about
Here’s what troubles most consumers in APAC.
3 months agoArticle
APAC Biggest Brand Movers – May 2023
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
3 months agoArticle
What Australians think about ChatGPT: do more trust and welcome it – or are wary and concerned?
Do more Australians hold positive or negative attitudes towards ChatGPT?
4 months agoArticle
Fun, Learning or Work? What are most Australians using or planning to use ChatGPT for?
What proportion of Australians use ChatGPT for various business, entertainment and educational purposes?
4 months agoArticle
Awareness versus Usage of ChatGPT in Australia: how do they vary demographically?
Have most Australians used or know of ChatGPT? How does this vary across genders, generations, education, and work status?
4 months agoArticle
Charting the global landscape of esports viewership
Ahead of the first ever Olympics eSports week in June 2023, we explore how esports followership varies globally.
4 months agoArticle
APAC Biggest Brand Movers – January 2023
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
7 months agoArticle
What distinguishes online-first shoppers from the average consumer in APAC?
What traits do online-first shoppers in APAC share?
7 months agoArticle
Data privacy: how concerned are consumers in APAC – and does it affect the devices they buy?
Here’s how data privacy concerns in APAC vary across generations and markets – and influence consumer electronics purchases.
8 months agoArticle
What are APAC’s top New Year Resolutions for 2023?
In 2023, this is what denizens of APAC most want to achieve.
8 months agoArticle
What do Aussie consumers consider when looking to purchase consumer electronics?
Apart from increased focus on sustainability and data privacy, brands are also met with a further challenge of the perceived higher cost of sustainability, as majority think environmentally products are more expensive
8 months agoArticle
Evidence-based decision-making: top barriers and skill requirements for Australian businesses
What are the skill requirements of practicing evidence-based decision-making – and top barriers businesses face?
9 months agoArticle
Evidence-based decision-making: surveying the benefits and costs for Australian businesses
What are the top benefits of evidence-based decision-making – and major business costs of not doing so?
9 months agoArticle
Is the lack of evidence-based decision-making impacting Australian businesses?
Does evidence-based decision-making improve decision quality – how does this vary by organization size & management level?
9 months agoArticle
How are consumers in Australia and worldwide looking to consume media in the next year?
In Australia, digital media, in-person events and video streaming are set to see the biggest increase in consumption over the next year
10 months agoArticle
Minding the metaverse: Part 3 – Pull and push factors for consumers in Australia
What are the top factors that encourage and deter consumers in Australia and Singapore from entering the metaverse?
10 months agoArticle
Minding the metaverse: Part 2 – Interest and potential usage in Australia and Singapore
How interested are consumers in entering the metaverse – and what are they most keen on doing there?
10 months agoArticle
Minding the metaverse: Part 1 – Consumer awareness and perception in Australia and Singapore
How do awareness and perceptions of the metaverse – and associated brands – vary among Australia and Singapore consumers?
10 months ago