- Report
YouGov airlines rankings 2024
Our latest report dives into this very topic, revealing the top 10 airlines that passengers rate the highest in Australia, Indonesia, New Zealand, and Thailand. Leveraging YouGov's BrandIndex Customer Satisfaction metrics, we've uncovered the preferences of travelers that every airline should know about.
4 months ago - Report
The future of bleisure travel in APAC
Uncover the secrets to the rising trend of bleisure travel in APAC. Our report reveals traveler profiles, accommodation preferences, leisure activities, and top destinations. Learn how to cater to the growing bleisure market and boost your business.
5 months ago - Article
Adios P&O Cruises - Exploring the brand’s awareness levels and Australians’ cruise plans
Carnival Corporation will fold its P&O Cruises brand in Australia - will this impact Australians plans to travel with Carnival Cruises?
5 months ago - Article
Setting sail or staying ashore? Factors that influence Australians’ cruise booking decisions
We look at travel plans among Australians, how many of them intend to take a cruise trip and why they would or wouldn’t consider one.
5 months ago - Article
Booking.com and Airbnb are the preferred booking platforms of Digital Nomads
Among those who had previously been, or would consider to be a digital nomad, the top two platforms preferred for booking accommodation was squarely Booking.com and Airbnb. Almost a third (30%) would opt for Booking.com, while nearly a quarter (24%) liked Airbnb.
5 months ago - Report
APAC Biggest Brand Movers – June 2024
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
5 months ago - Article
Australian Digital Nomads pick New Zealand and Japan as preferred destinations
A new YouGov Survey has found that almost one in three (29%) Australians have previously worked as a digital nomad, and of those who hadn’t worked this way previously, 41% indicated that they would consider this lifestyle.
6 months ago - Article
Half of Australians think that the Government should support low-cost airlines
The history of Australian aviation includes around 300 defunct airlines in the last century, including regional budget airline, Bonza. New YouGov Public Data has found that 50% of Australians believe that the Australian Federal Government should support low-cost airlines to enable a competitive market and to keep air travel accessible to more Australians.
6 months ago - Report
APAC Biggest Brand Movers – May 2024
Jetstar is Australia’s Biggest Brand Mover for May. The low-cost carrier made gains in nine out of 13 BrandIndex metrics, in the Media and Communication category.
6 months ago - Article
Bonza cancels flights: Which airlines are Aussies most likely to use and recommend in the aftermath?
Following Bonza’s sudden service suspension, how has consumer perception of other major low-cost and local airlines changed?
7 months ago - Report
APAC Biggest Brand Movers – March 2024
Booking.com is Australia’s Biggest Brand Mover for March. The online travel agency made gains in 10 out of 13 BrandIndex metrics, in the Media and Communication category.
8 months ago - Report
APAC Biggest Brand Movers – February 2024
Cathay Pacific is Hong Kong’s Biggest Brand Mover for February. The delivery and logistics company made gains in six out of 13 BrandIndex metrics, in the Media and Communication category.
9 months ago - Article
Australians are favouring domestic holidays over overseas travel this year
What’s on Australians’ minds when it comes to travel this year? We dive into YouGov data to find out.
10 months ago - Article
What are Australians’ top New Year Resolutions for 2024?
Here are Australia’s top New Year Resolutions – and how they’ve changed from the year before, across genders and generations.
11 months ago - Article
APAC Biggest Brand Movers – November 2023
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
about 1 year ago - Article
APAC Biggest Brand Movers – October 2023
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
about 1 year ago - Article
Hotel loyalty programs: Most popular perks among guests – how women want breakfast, men want points
Research insights that all hotels should know about running a successful customer loyalty programme
about 1 year ago - Article
Airline loyalty programs: What perks most attract Australians & do they influence flight bookings?
Latest consumer analysis on what airlines should know about running a successful frequent flyer loyalty programme
about 1 year ago - Article
Which payment methods are Australian travellers most likely to use when travelling abroad?
How are Aussies most likely to pay when travelling internationally – are multicurrency e-wallets growing more popular?
about 1 year ago - Article
APAC Biggest Brand Movers – September 2023
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
about 1 year ago