What brands in APAC should know about consumer activism, sustainable consumerism and its impact on CSR, ESG efforts.

What’s the best way brands can reach loyalty program enthusiasts in different APAC markets?

See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.

How does usage of e-commerce platform apps compare to social media e-shops – and what products are most commonly purchased?

Here’s what troubles most consumers in APAC.

Using loyalty cards, comparing prices and keeping a tight budget are the top 3 smart shopping tactics consumers are employing to combat inflation

See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.

Data from YouGov BrandIndex shows that awareness of Vegemite’s ads rose by over six percentage points between April and May.

Do more Australians hold positive or negative attitudes towards ChatGPT?

What proportion of Australians use ChatGPT for various business, entertainment and educational purposes?

Have most Australians used or know of ChatGPT? How does this vary across genders, generations, education, and work status?

Ahead of the first ever Olympics eSports week in June 2023, we explore how esports followership varies globally.

As international travel recovers, how likely are we to see a rebound in duty-free shopping over the coming year?

YouGov's new rankings reveal the brands most considered by consumers across APAC

What luxury goods do Australia’s consumers plan to buy in 2023, and what factors do they consider before making a purchase?

See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.

Do APAC’s consumers feel that their housing costs have risen significantly over the past few months?

Do APAC’s consumers feel that their home energy bills have risen significantly over the past few months?

Do APAC’s consumers feel that prices of health & pharmaceutical items have risen significantly over the past few months?

Do APAC’s consumers feel that prices of groceries have risen significantly over the past few months?