The first YouGov MRP model of the 2025 election shows Australia is on course for a hung parliament.

A guide to the methodology behind YouGov's use of multilevel regression with post-stratification (MRP) to project how Australians will vote in the 2025 election.

87% support stronger penalties for social media companies who do not comply with Australian laws

Most Australians not very interested in the Royal visit but prefer Royals over local politicians

Labor primary vote down to 30%, Coalition up to 39%, Greens up to 14%

Two Party remains tied 50% Labor – 50% Coalition

Our latest report dives into this very topic, revealing the top 10 airlines that passengers rate the highest in Australia, Indonesia, New Zealand, and Thailand. Leveraging YouGov's BrandIndex Customer Satisfaction metrics, we've uncovered the preferences of travelers that every airline should know about.

Uncover the secrets to the rising trend of bleisure travel in APAC. Our report reveals traveler profiles, accommodation preferences, leisure activities, and top destinations. Learn how to cater to the growing bleisure market and boost your business.

This report dives into the top brand based on ad awareness scores. We'll uncover which brands' marketing efforts are most effective at grabbing consumer attention and staying top-of-mind.

Carnival Corporation will fold its P&O Cruises brand in Australia - will this impact Australians plans to travel with Carnival Cruises?

We look at travel plans among Australians, how many of them intend to take a cruise trip and why they would or wouldn’t consider one.

What proportion of netizens have taken steps to protect their privacy on the internet – across various markets and browsers?

Among those who had previously been, or would consider to be a digital nomad, the top two platforms preferred for booking accommodation was squarely Booking.com and Airbnb. Almost a third (30%) would opt for Booking.com, while nearly a quarter (24%) liked Airbnb.

YouGov’s latest Public Data poll has found that 73% of Australians cannot name one thing that the Federal Government has done to make them financially better off in the last two years. This includes 64% of Labor voters from the 2022 Federal election.

Ahead of the 2024 Summer Olympics this week, new research from YouGov has found that Australia is one of the most interested nations in the Summer Olympic Games.

See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.

And how likely are football fans to support their sports teams by buying products/services from their teams’ sponsors?

A new YouGov Survey has found that almost one in three (29%) Australians have previously worked as a digital nomad, and of those who hadn’t worked this way previously, 41% indicated that they would consider this lifestyle.

What most assures Aussies that a dining establishment is hygienic – and have many avoided businesses for being unsanitary?

YouGov’s latest Public Data poll has revealed that younger Australians think Australia should be more socialist, however older Australians are more inclined to be neutral, neither favouring a more capitalist nor more socialist direction.