- Report
APAC Biggest Brand Movers – March 2024
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
11 days ago - Report
APAC Biggest Brand Movers – February 2024
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
about 1 month ago - Article
Australians are favouring domestic holidays over overseas travel this year
What’s on Australians’ minds when it comes to travel this year? We dive into YouGov data to find out.
about 2 months ago - Article
What are Australians’ top New Year Resolutions for 2024?
Here are Australia’s top New Year Resolutions – and how they’ve changed from the year before, across genders and generations.
4 months ago - Article
APAC Biggest Brand Movers – November 2023
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
5 months ago - Article
APAC Biggest Brand Movers – October 2023
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
5 months ago - Article
Hotel loyalty programs: Most popular perks among guests – how women want breakfast, men want points
Research insights that all hotels should know about running a successful customer loyalty programme
5 months ago - Article
Airline loyalty programs: What perks most attract Australians & do they influence flight bookings?
Latest consumer analysis on what airlines should know about running a successful frequent flyer loyalty programme
5 months ago - Article
Which payment methods are Australian travellers most likely to use when travelling abroad?
How are Aussies most likely to pay when travelling internationally – are multicurrency e-wallets growing more popular?
6 months ago - Article
APAC Biggest Brand Movers – September 2023
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
6 months ago - Article
Qantas CEO exits early after lawsuits hit airline – How has the flag carrier’s brand been impacted?
Following lawsuits from the ACCC and Transport Workers’ Union, how has Qantas’ brand health been impacted?
7 months ago - Article
APAC Biggest Brand Movers – June 2023
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
9 months ago - Article
Australia’s Advertisers of the Month (May 2023)
Data from YouGov BrandIndex shows that awareness of Vegemite’s ads rose by over six percentage points between April and May.
11 months ago - Article
Is duty-free travel shopping set to recover in APAC?
As international travel recovers, how likely are we to see a rebound in duty-free shopping over the coming year?
12 months ago - Article
Toyota tops YouGov’s Auto Rankings 2023 in Australia for the fifth consecutive year
New data from YouGov identifies the brands which Australian residents perceive as having the best overall brand health
about 1 year ago - Article
Three in ten affluent consumers in Australia plan to spend more on travel in the next 12 months
YouGov's latest whitepaper reveals the travel habits and expectations of affluent travellers
about 1 year ago - Article
What are APAC’s top New Year Resolutions for 2023?
In 2023, this is what denizens of APAC most want to achieve.
about 1 year ago - Article
Australia’s Advertisers of the Month (Dec 2022): Uber beats out early Xmas marketing competition
Data from YouGov BrandIndex shows that awareness of Uber’s ads rose by almost five percentage points in September.
over 1 year ago - Article
APAC Biggest Brand Movers – August 2022
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
over 1 year ago - Article
Global: Which payment methods are travellers most likely to use on their next overseas trip?
Payment options while overseas: how do they vary in popularity among travellers from different markets worldwide?
over 1 year ago