- Article
25 years after the Referendum: Support for a Republic declines
Most Australians not very interested in the Royal visit but prefer Royals over local politicians
5 days ago - Article
50- 50 dead heat in latest YouGov poll
Labor primary vote down to 30%, Coalition up to 39%, Greens up to 14%
about 2 months ago - Article
67% of Australians would vote for Kamala Harris for President
Two Party remains tied 50% Labor – 50% Coalition
3 months ago - Report
YouGov airlines rankings 2024
Our latest report dives into this very topic, revealing the top 10 airlines that passengers rate the highest in Australia, Indonesia, New Zealand, and Thailand. Leveraging YouGov's BrandIndex Customer Satisfaction metrics, we've uncovered the preferences of travelers that every airline should know about.
3 months ago - Report
The future of bleisure travel in APAC
Uncover the secrets to the rising trend of bleisure travel in APAC. Our report reveals traveler profiles, accommodation preferences, leisure activities, and top destinations. Learn how to cater to the growing bleisure market and boost your business.
3 months ago - Report
Australia and New Zealand QSR Rankings 2024
This report dives into the top brand based on ad awareness scores. We'll uncover which brands' marketing efforts are most effective at grabbing consumer attention and staying top-of-mind.
3 months ago - Article
Adios P&O Cruises - Exploring the brand’s awareness levels and Australians’ cruise plans
Carnival Corporation will fold its P&O Cruises brand in Australia - will this impact Australians plans to travel with Carnival Cruises?
3 months ago - Article
Setting sail or staying ashore? Factors that influence Australians’ cruise booking decisions
We look at travel plans among Australians, how many of them intend to take a cruise trip and why they would or wouldn’t consider one.
3 months ago - Article
Apple touts Safari as best browser for privacy: But how many consumers worry about web surveillance?
What proportion of netizens have taken steps to protect their privacy on the internet – across various markets and browsers?
3 months ago - Article
Booking.com and Airbnb are the preferred booking platforms of Digital Nomads
Among those who had previously been, or would consider to be a digital nomad, the top two platforms preferred for booking accommodation was squarely Booking.com and Airbnb. Almost a third (30%) would opt for Booking.com, while nearly a quarter (24%) liked Airbnb.
4 months ago - Article
Aussies struggle to name any financially beneficial Government initiatives
YouGov’s latest Public Data poll has found that 73% of Australians cannot name one thing that the Federal Government has done to make them financially better off in the last two years. This includes 64% of Labor voters from the 2022 Federal election.
4 months ago - Article
Australia among nations most excited for the 2024 Summer Olympic Games
Ahead of the 2024 Summer Olympics this week, new research from YouGov has found that Australia is one of the most interested nations in the Summer Olympic Games.
4 months ago - Report
APAC Biggest Brand Movers – June 2024
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
4 months ago - Article
Virtual advertising comes to the Euros: Do APAC’s football fans notice sports sponsorships?
And how likely are football fans to support their sports teams by buying products/services from their teams’ sponsors?
4 months ago - Article
Australian Digital Nomads pick New Zealand and Japan as preferred destinations
A new YouGov Survey has found that almost one in three (29%) Australians have previously worked as a digital nomad, and of those who hadn’t worked this way previously, 41% indicated that they would consider this lifestyle.
4 months ago - Article
How hygienic do most Australians think various food and beverage outlets in their neighbourhood are?
What most assures Aussies that a dining establishment is hygienic – and have many avoided businesses for being unsanitary?
5 months ago - Article
53% of 18- to 24-year-olds want more Socialism
YouGov’s latest Public Data poll has revealed that younger Australians think Australia should be more socialist, however older Australians are more inclined to be neutral, neither favouring a more capitalist nor more socialist direction.
5 months ago - Article
Half of Australians think that the Government should support low-cost airlines
The history of Australian aviation includes around 300 defunct airlines in the last century, including regional budget airline, Bonza. New YouGov Public Data has found that 50% of Australians believe that the Australian Federal Government should support low-cost airlines to enable a competitive market and to keep air travel accessible to more Australians.
5 months ago - Article
A look into what Aussies feel about junk food, and kids featuring in junk food advertising
In this piece, we're exploring YouGov data to see how many consumers in Australia read nutrition labels on packaged junk food and drinks.
5 months ago - Report
APAC Biggest Brand Movers – May 2024
Jetstar is Australia’s Biggest Brand Mover for May. The low-cost carrier made gains in nine out of 13 BrandIndex metrics, in the Media and Communication category.
5 months ago