YouGov | What The World Thinks

Consumer electronics & apparel top considered product purchases among Aussie Black Friday shoppers

When it comes to marketing, online and Facebook ads hold highest recall among shoppers

YouGov’s latest rankings reveal the brands with the best brand health, according to residents

Generational divides in opinions towards Covid-19

Three-quarters say it is celebrated because of pressure from commercial entities

Top influencing factors for car purchase among future car buyers were having the best price and being able to see or test drive a ...

See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.

How interested are consumers in health and fitness technologies across APAC?

Payment options while overseas: how do they vary in popularity among travellers from different markets worldwide?

Which brands in Australia saw the largest spike in advertising awareness in August?

See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.

As Facebook puts news on the back burner, we ask to what extent is social media used globally as a major source of news?

See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.

Do many Australians consult ‘finfluencers’ when investing – and to what extent do they influence their investment decisions?

Are the most known investment apps also the most used? And why some Australians are signing up – while some aren’t.

What are the age and market differences in APAC consumers’ trust of e-wallets and BNPL services?

In which markets do consumers most and least prefer buying food produced in their own country?

How large is the trust gap in different APAC markets and across different age groups?

See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.

Here are Australians' top concerns with using digital financial services, across different generations.

Here's what consumers in various markets and age groups think about this practice – and group subscription options.

Here are the top factors Australians think about when choosing a financial service provider, across different generations

Data from YouGov BrandIndex shows that awareness of Cadbury's advertisements rose by almost nine percentage points in April.

Here are Australia's top 10 casual dining brands in 2022.

How open are consumers to entering into a 3D virtual world to socialise, work, and shop?