- Report
APAC Biggest Brand Movers – February 2024
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
1 day ago - Article
What are the top sleep hacks people around the world use to get better rest?
What are the most popular sleep hacks that consumers in different markets globally use to get better rest?
6 days ago - Article
How long do most people sleep globally – and which regions feel most sleep deprived?
How many hours of sleep do most people get in a typical night – and how does this vary globally?
6 days ago - Article
86% of Australians support the “right to disconnect”
YouGov data reveals 86% of Australians support “the right to disconnect”, a recently passed legislation. Voters across the board support this new law. Anthony Albanese has also doubled his lead as preferred Prime Minister to 48%-34%.
11 days ago - Article
La Roche-Posay and Auswide Bank have topped YouGov’s 2024 Women’s Rankings
In line with International Women's Day, YouGov has put together the top-ranking brands for female customers in the financial services and personal care categories.
12 days ago - Article
Australians back “Oppenheimer” to win 5 of 6 proposed Oscars categories
Polled by YouGov, Aussies backed “Oppenheimer” to win five of the six proposed Oscar categories. However, women were more likely to back “Barbie” candidates in any given category.
12 days ago - Article
Surfing the airwaves: What do Australians think about radio?
Radio as a communication or advertising channel has gone through entire lifecycles in past decades and still finds room - however small - in an advertiser’s media plan.
13 days ago - Article
Australia’s Advertisers of the Month (February 2024)
Kmart ranked the highest in terms of Ad Awareness growth for February 2024 in Australia.
13 days ago - Article
Men have undergone more non-surgical beauty procedures than women in the past year
Most Australians (70%) are aware of non-surgical beauty procedures, such as filler, injectables, laser or Botox. Of this number, almost half (45%) would consider undertaking a procedure of this kind.
15 days ago - Article
Australians are favouring domestic holidays over overseas travel this year
What’s on Australians’ minds when it comes to travel this year? We dive into YouGov data to find out.
18 days ago - Article
Dunkley seat poll shows Liberals lead 51-49 in upcoming by-election
YouGov polling has revealed that Liberals hold a narrow lead in the final week of campaigning the Dunkley by-election
22 days ago - Article
Which supermarket in Australia offers the best value for money in 2024?
Which brands in Australia saw the largest spike in consumers who are talking about them in January?
about 1 month ago - Report
APAC Biggest Brand Movers – January 2024
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
about 1 month ago - Article
One in four Australians would celebrate Valentine's Day within a month of dating someone
Almost one in four Aussies have said that they would celebrate Valentine’s Day with someone they’d been dating for less than a month. However most Australians will not celebrate this year.
about 1 month ago - Article
Australia’s Most Talked-About Brands (January 2024)
Which brands in Australia saw the largest spike in consumers who are talking about them in January?
about 1 month ago - Article
69% of Australian voters favour the changes to the stage 3 tax cut proposal
YouGov's public data has found that 69% of Australian voters support the government’s proposal to change the stage 3 tax cuts. This support includes 55% of 2022 Coalition voters.
about 1 month ago - Article
79% of Australians say they still engage in COVID safe behaviours four years on
Most Australians are still practicing COVID safe habits four years after the World Health Organisation (WHO) declared the disease as a Public Health Emergency of International Concern
about 2 months ago - Article
30% of Australians are more likely to purchase lamb after watching MLA's Summer Lamb Campaign
YouGov has found that 32% of all viewers claimed they were more likely to purchase lamb after watching Meat & Livestock Australia's annual Summer Lamb Campaign.
about 2 months ago - Article
Latest YouGov poll: Labor’s support rises by 1%, to 52%, two party preferred vote
YouGov's first public data poll for 2024 has indicated that an election held today would see Labor receive 52% of the two-party preferred vote, up 1%.
2 months ago - Article
Only 20% of Australians back Dutton’s call to boycott Woolworths
Only 20% of Australians back Peter Dutton’s call to boycott Woolworths and Big W. 66% claim the excessive price increases from supermarkets is their main concern
2 months ago