Data from YouGov, an international research data and analytics group, shows that it is possible for advertisers to target this specific group of audience and measure the impact of their ...
Pfizer and Moderna’s vaccines are seen as safe across the board
60% of Australians believe that giving aid to developing nations is ‘good for Australia’, compared with 21% who believe that it ‘makes no difference’, ...
Three-quarters (73%) Australians have bought shopped online in the past three months compared to four in five (89%) who shopped in-store
Tech brands that enable us to stay connected and remain entertained at home during the COVID-19 pandemic comprise much of our YouGov Australia’s Technology ...
YouGov DestinationIndex captured that more Australians are now considering New Zealand travel destination, since Ardern’s announcement on 6th April 2021.
Latest YouGov global report ‘Consumer goods in a crisis’ examines consumers’ attitudes to fast moving/consumer packaged goods across 17 global markets.
Subway tops YouGov’s 2021 Dining & QSR Rankings for Australia with an Index score of +27.6, making it the restaurant brand with the best ...
Due to various dining restrictions and safety concern in the COVID period, consumers tend to eat out less frequently. Many restaurants have taken measures ...
This month, fast-food franchise Subway is the brand that has achieved the highest uplift in its Ad Awareness over the past month.
In what has been a very challenging time for many automotive brands amidst the global crisis and public uncertainty, we want to share some ...
The top ten cars ranked by Australians
Millennials most willing to pay for ad-free entertainment
Global Fan Profiles is built upon more than 300,000 interviews per year collected on a continuous basis. It provides an instant view of the ...
The rankings show the ten sporting properties which generated the most positive buzz among Australians in the last year.
The top ten most positively talked about brands across twelve APAC markets
The brands in YouGov Best Buzz Rankings 2020 were ranked based on the Buzz score, which asks respondents, “If you've heard anything about the ...
Thais, Britons and Danes are the most willing to take the vaccine
In the face of the ongoing Coronavirus pandemic, many Aussies are looking ahead to travelling over the coming year, new research from YouGov reveals.
Google remains healthiest brand in the nation for third year running
The brands in YouGov Annual Rankings were ranked based on the Index score, which is a measure of overall brand health calculated by taking ...
Stress relief and killing time cited as top two reasons to game
Australia’s leading public opinion research companies have come together and today announce the launch of the Australian Polling Council (APC) with the aim of ...
Parma, parmi or parmy? The correct answer depends on which state you’re from
Taiwanese people are the biggest fans of Donald Trump but in every other market surveyed Joe Biden is favoured.
