This report dives into the top brand based on ad awareness scores. We'll uncover which brands' marketing efforts are most effective at grabbing consumer attention and staying top-of-mind.

What proportion of netizens have taken steps to protect their privacy on the internet – across various markets and browsers?

See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.

And how likely are football fans to support their sports teams by buying products/services from their teams’ sponsors?

What most assures Aussies that a dining establishment is hygienic – and have many avoided businesses for being unsanitary?

In this piece, we're exploring YouGov data to see how many consumers in Australia read nutrition labels on packaged junk food and drinks.

Jetstar is Australia’s Biggest Brand Mover for May. The low-cost carrier made gains in nine out of 13 BrandIndex metrics, in the Media and Communication category.

What do Cristiano Ronaldo's fans in Australia think about sports organisations dabbling in NFTs?

L’Oreal is Australia’s Biggest Brand Mover for April. The cosmetics giant made gains in eight out of 13 BrandIndex metrics, in the Media and Communication category.

Following Bonza’s sudden service suspension, how has consumer perception of other major low-cost and local airlines changed?

Although most Australians (62%) agree that Mother's Day is a proper occasion with cause for celebration, one in three disagree. 22% of Australians believe that this day is celebrated because of pressure from brands, and another 12% think it is celebrated because of social pressure.

Dating in Australia: How much do qualities like physical attractiveness, similar lifestyle habits, common beliefs matter?

What’s holding back single Aussies – keen on finding their special one – from trying out dating apps?

What are Australia’s most popular dating apps – do the kind of relationships users look for significantly vary between apps?

Booking.com is Australia’s Biggest Brand Mover for March. The online travel agency made gains in 10 out of 13 BrandIndex metrics, in the Media and Communication category.

How popular are cash payments in Australia and across APAC – and what do most feel about the future of physical currencies?

YouGov reveals the top sources of health and wellness information trusted by consumers in APAC. Learn which platforms and experts have the most influence in the region.

What are different generations of consumers likely to cut back spending on in the next 12 months if prices continue to rise?

How much have disposable incomes shrunk across various markets, and where are consumers most concerned about rising prices?

Cathay Pacific is Hong Kong’s Biggest Brand Mover for February. The delivery and logistics company made gains in six out of 13 BrandIndex metrics, in the Media and Communication category.