Australian millennials like Facebook and supermarket chains
Examining the most discussed brands amongst 18 to 34 year olds
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Google is the most positively perceived brand in Australia
Google again tops YouGov BrandIndex’s annual brand health rankings for Australia. In a list featuring a mix of global and domestic brands, the web ...
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58% of Aussies believe businesses have a responsibility to prevent environmental damage
New YouGov Omnibus research finds that 87% of Aussies think businesses have a responsibility to do social good, suggesting that corporate social responsibility (CSR) ...
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A quarter of consumers have boycotted a brand
YouGov’s new Brand Boycotters report explores the nature of consumers that stop using a brand, and underlines how vital it is to placate their ...
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Fast fashion: Three in ten Aussies have thrown away clothing after wearing it just once
Fast fashion has transformed the way we shop. The latest YouGov Omnibus research reveals the extent of clothes waste in Australia
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A third of Aussies have used internet dating
Half of millennials have used an internet dating service or app at some point – while eHarmony is the highest scoring service in both ...
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Millennials and baby boomers feel better represented by the media than by advertising
New YouGov research also reveals social media is missing a trick by ignoring baby boomers
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1 in 3 people have changed their behaviour based on their horoscope
New YouGov research reveals nearly half of young people take star signs seriously
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Yes to sandals, no to flip flops – YouGov’s guide to office attire
Throw away that tie, but sorry gents – you’re going to have to stick with those trousers even if you’re hot!
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Tapping into the singles’ economy: What are the most popular activities consumers do alone?
Nightclubs and bars are the places most people would not go to by themselves
