The rankings are based on YouGov BrandIndex's positive Recommend score, which measures the percentage of a brand’s customers who would recommend it to a friend or colleague.
Three-quarters (73%) Australians have bought shopped online in the past three months compared to four in five (89%) who shopped in-store
Latest YouGov global report ‘Consumer goods in a crisis’ examines consumers’ attitudes to fast moving/consumer packaged goods across 17 global markets.
Due to various dining restrictions and safety concern in the COVID period, consumers tend to eat out less frequently. Many restaurants have taken measures ...
This month, fast-food franchise Subway is the brand that has achieved the highest uplift in its Ad Awareness over the past month.
The top ten most positively talked about brands across twelve APAC markets
Netflix has the strongest brand advocates amongst Australian consumers, second year in a row
The best discussed brands amongst Australians aged 18 to 34.
This month betting and gambling brand Ladbrokes is the brand which has achieved the highest uplift in its Ad Awareness over the past month.
Kmart tops YouGov’s annual list of the best-rated brands among women. The brands that make the best impression on Aussie women fall into two ...