Terms and Conditions of Use

The au.yougov.com. website (the "Website") is owned, operated and provided by YouGov Plc (a company registered in England and Wales with company number 03607311 whose registered office is at 50 Featherstone Street, London, EC1Y 8RT, United Kingdom) and its group companies including YouGov Research Pty Ltd (a company registered in New South Wales, Australia with ACN 607 534 449 whose registered office is at Level 5, 580 George Street, Sydney, NSW, Australia) (hereafter collectively referred to as "YouGov", “we” or “us”).

Use of the Website and any YouGov extranet sites to which you may be directed (together the "YouGov WebPages") and membership of all panels set up and administered by YouGov (the "YouGov Panels") or participation in any other YouGov research activities ("YouGov Activities") is governed by these terms and conditions of use (the "Terms").


1. Acknowledgement and Acceptance
1.1. By ticking 'I agree' during the process to register participation as a member of a YouGov Panel ("Member"), or by participating in a YouGov Activity or by simply accessing and using the YouGov WebPages, you agree to be bound by these Terms including the Privacy Policy and Cookie Policy incorporated herein by reference. Should you not wish to accept these Terms, you must exit the YouGov WebPages immediately and/or or cease participation in any YouGov Panels or YouGov Activities.

1.2. YouGov reserves the right at any time and from time to time, to modify or amend these Terms or any part thereof, by giving reasonable notice to you. Your continued use of the YouGov WebPages or continued participation in the YouGov Panels or the YouGov Activities constitute an affirmative acknowledgement of any modification and your continued agreement to be bound by the modified Terms.


2. Terms of Participation
2.1. YouGov Member Registration Process
2.1.1. To become a Member and to participate in a YouGov Panel, you need to register with YouGov and create a Panel Membership Profile following the registration process set out below (the "YouGov Registration Process").
2.1.2. Prospective Members must complete a YouGov registration form each time they wish to join a YouGov Panel. Registration forms include: The form available on the Website, but may also include permission-based registration forms hosted on third party websites; Registration forms hosted by YouGov and accessed via third party websites; or Registration forms accessed via links in an email sent to you by a third party or by YouGov where you have granted permission to receive such emails from these sources.
2.1.3. The registration form may include any number of questions or may be limited solely to the expression of assent to join the YouGov Panel.
2.1.4. During each YouGov Registration Process prospective Members will be notified of any terms in addition to these Terms which shall apply to membership of the respective YouGov Panel.
2.1.5. You have to be 18 years or older to join the panel.

2.2. Undertaking regarding information provided
2.2.1. In consideration of YouGov granting you access to the WebPages and/or the ability to participate in a YouGov Panel or YouGov Activity, you agree to: Provide true, accurate, current and complete information about yourself as prompted by the YouGov Registration Process; Maintain and promptly update your personal membership details including the Panel Membership Profile (defined below) so as to keep it true, accurate, current and complete; and Provide true, accurate, current and complete information about yourself as prompted by YouGov whilst participating in a YouGov Panel or YouGov Activity.
2.2.2. If you provide any information that is untrue, inaccurate, not current or incomplete, or YouGov has reasonable grounds to suspect that such information is untrue, inaccurate, not current or incomplete, YouGov has the right to suspend or terminate your current access to, use of, and/or participation in YouGov Panels or YouGov Activities. This is subject to your right to refuse to answer any Panels or YouGov survey or information request.

2.3. Your Panel Membership Profile and YouGov Account
2.3.1. Upon completing the YouGov Registration Process, Members will be provided with a profile ("Panel Membership Profile") and an account ("YouGov Account") for those YouGov Panels and YouGov Activities (related to a particular YouGov Panel) for which Credit (as defined below) is awarded.
2.3.2. Only one Panel Membership Profile is permitted per Member for each YouGov Panel and only one YouGov Account is permitted per Member for each YouGov Panel for which Credit is awarded. Any Member found to have multiple Panel Membership Profiles and/or YouGov Accounts may have secondary Panel Membership Profiles and/or YouGov Accounts deleted. Credit accrued in secondary YouGov Accounts may not be transferred. YouGov may demand proof of identity in the event of a dispute.
2.3.3. A unique email address must be used by each Member. (For example, this means that family members may not each have an account using a shared email address but must each have a separate account with a separate email address.)
2.3.4. Each Panel Membership Profile and YouGov Account must only be accessed by an individual Member, and may not be accessed by any other individual without the express permission and authorisation of YouGov. You agree to notify YouGov immediately you become aware of, or suspect any unauthorised use of your login information, Panel Membership Profile and/or YouGov Account, or any other breach of security.
2.3.5. In the event of access to your YouGov Account by another individual, YouGov reserves the right to freeze the account until a resolution has been reached. YouGov reserves the right to reclaim any incentive earned by access of the unauthorised user, for which the Member will have no recourse against YouGov.
2.3.6. Members may accrue credits for their YouGov Account ("Credit") in the prescribed manner detailed on the YouGov WebPages, including for completing the YouGov Registration Process and for participating in YouGov Panels and related YouGov Activities for which Credit is awarded. The amount of Credit accrued for participation in a YouGov Panel or related YouGov Activity will be notified to Members via authorised communications.
2.3.7. Unless otherwise specifically notified, Credit can only be earned through following all and any instructions regarding earning Credit. A Member's failure to correctly follow any required instructions or procedures may result in no Credit being earned, for which the Member will have no recourse against YouGov.
2.3.8. Credit earned will be recorded in your YouGov Account, however no Credit earned is ever available for redemption until the Member has (subject to paragraph 2.3.9 below) reached the specified fulfilment level notified to the Member when completing the respective YouGov Registration Process.
2.3.9. YouGov reserves the right to change the range of YouGov Activities and YouGov Panels or related YouGov Activities through which Credit may be accrued and to vary the frequency of invitation to such activities and panels. YouGov also reserves the right to alter, for reasonable business reasons, the level of Credit required before such Credit can be redeemed.
2.3.10. Credit may not be transferred to other YouGov Accounts nor pooled together in any manner and the sale or barter of Credit is strictly prohibited. Credit has no monetary value, and cannot be used for any purpose other than redeeming the designated reward.
2.3.11. YouGov may from time to time adjust a Member's YouGov Account upwards or downwards in response to errors which Members acknowledge may arise or suspected fraud, for which we have full authority.
2.3.12. YouGov reserves the right to terminate any YouGov Account that has been dormant for a period of 6 months or more. By ‘dormant’ we mean, where the Member has not participated in the relevant YouGov Panel or related YouGov Activity within the preceding 6 month period. YouGov will attempt to contact the Member, via their nominated email address, if their YouGov Account is at risk of termination through inactivity. In the absence of a satisfactory response, the YouGov Account will be terminated, and any accrued Credit will be forfeited.


3. Prize polls
3.1. YouGov may ask you to participate in YouGov Activities which will enter you into a prize draw. Such draws will be governed by the respective terms and conditions specified and displayed for each prize draw.


4. Referral Links
4.1. You may be able to earn extra Credit by referring friends and family to the YouGov panel, provided they join using your unique Referral Link. The conditions attached to the awarding of such extra Credit are explained in the Account section of the website. When referring new panel members, you agree not to pose as or claim to represent YouGov and you will not attempt to mislead or deceive prospective members into using your Referral Link to join. You agree to make clear to any prospective members you refer that they will be using your unique Referral Link and that you will receive Credit if they join the YouGov panel via your Referral Link.


5. User Content
5.1. Use of the YouGov WebPages and participation in YouGov Activities or YouGov Panels may allow you to interact with, or submit content to, the YouGov WebPages which may be visible to other users of the YouGov WebPages ("User Content").

5.2. You acknowledge that User Content provided by you is your sole responsibility. This means that you, and not YouGov, are entirely responsible for all User Content you upload, post, link to, email or otherwise transmit via your use of the YouGov WebPages or your participation in any of the YouGov Activities or YouGov Panels.

5.3. YouGov does not control or pre-screen the User Content posted on the WebPages and does not guarantee the accuracy, integrity or quality of such User Content, and therefore assumes no liability in respect of the User Content.

5.4. You understand that by using the YouGov WebPages, you may be exposed to User Content, and you agree that you must evaluate, and bear, all risks associated with the use of any User Content, including any reliance on its accuracy, completeness, or usefulness. Notwithstanding the foregoing YouGov shall have the right in its sole discretion to refuse, edit, move or remove any such User Content, whether or not it violates these Terms.

5.5. With respect to all User Content you elect to transmit to the YouGov WebPages, you grant YouGov and its related bodies corporate the royalty-free, perpetual, irrevocable, non-exclusive licence (with the right to sublicense) to use, reproduce, modify, adapt, edit, publish, translate, create derivative works from, perform and display such User Content (in whole or part) throughout the world and / or to incorporate it in other works in any form, media or technology now known or later developed, for any purposes.

5.6. In the course of using the YouGov WebPages and / or participating in YouGov Activities or YouGov Panels, you agree not to:
5.6.1. Upload, post, link to, email or otherwise transmit any information that is unlawful in any way in Australia, or in the country in which you reside;
5.6.2. Impersonate any person (whether living or dead) or entity;
5.6.3. Forge headers or otherwise manipulate identities in order to disguise the origin of any content transmitted through the YouGov WebPages or provided through participation in YouGov Activities or YouGov Panels;
5.6.4. Upload, post, link to, or otherwise transmit any information that you do not have a right to transmit;
5.6.5. Upload, post, link to, email or otherwise transmit any unsolicited or unauthorised advertising, promotional materials, "junk mail", "chain letters", "phishing emails", "pyramid schemes", or any other form of solicitation;
5.6.6. Upload, post, link to, email or otherwise transmit any material that contains software viruses or any other computer, files or programs designed to interrupt, destroy or limit the functionality of any computer software or hardware or telecommunications equipment;
5.6.7. Collect or store personal data about other individuals; or
5.6.8. Attempt to submit more than one vote per survey or do any other act that may affect the validity of any result obtained through any YouGov Activity or YouGov Panel.


6. Termination
6.1. If you no longer wish to be a Member please contact YouGov. YouGov will then cease to contact you after your request is processed. You therefore acknowledge and agree that if you terminate your membership you may receive emails from YouGov while your request is being processed. In terminating membership, any accumulated Credit will be forfeited.

6.2. You agree that YouGov, in its sole discretion, may terminate or suspend your YouGov Membership, or participation in any YouGov Activities or YouGov Panels, or remove or discard any User Content, for any reason, including, without limitation, for lack of use, or if YouGov believed that you have violated or acted inconsistently with these Terms.

6.3. You agree that any termination of your access to YouGov Activities or YouGov Panels under any provision of these Terms may be effected without notice, and acknowledge and agree that YouGov may immediately deactivate your registration as a Member and/or bar access to YouGov Activities and YouGov Panels. Further, you agree that YouGov shall not be liable to you or any third-party for any termination of your access to the YouGov Activities or YouGov Panels.

6.4. YouGov reserves the right to terminate the YouGov Panel, or YouGov WebPages at any time. In such a case and unless specified otherwise, no YouGov Account Credit will be redeemable by any members with the exception of those who have reached fulfilment level referred to in section 3.3.8 above. YouGov will endeavour to communicate to all Members the termination period, however YouGov will not be liable for failure to notify any Member regardless of the reasons.


7. Indemnity
7.1. You hereby agree to indemnify and keep indemnified YouGov, its successors and assignees and each of its respective directors, officers, employees and agents from and against any and all liability, damages, losses, claims (including reasonable legal fees) resulting in any way from your use of the YouGov WebPages (including the provision of User Content) or your participation in the YouGov Activities or YouGov Panels or resulting from any breach of this Agreement whether such breach is carried out by you or by any other person through your Panel Membership Profile or YouGov Account.


8. Third Party Websites
8.1. Links included within the YouGov WebPages may let you leave the YouGov WebPages and enter into other website(s) ("Linked Site(s)"). The Linked Sites are not under the control of YouGov and YouGov is not responsible, nor shall it be liable, for the contents of any Linked Sites or any links contained in a linked site or any changes or updates to such sites. YouGov is not responsible for webcasting or any other form of transmission received from any Linked Site. YouGov is only providing these links to you as a convenience and the inclusion of any link does not imply endorsement by YouGov of the site or any association with their operators.


9. Intellectual Property
9.1. All pages and content within the YouGov WebPages, including, but not limited to, text, graphics, audio, video, photographs, software, inventions, surveys, logos or other materials (“Materials”) are the intellectual property of, or are authorised for use by, YouGov and its licensors, business partners and affiliates, including all trade marks, service marks, copyrights, patents, database rights and trade secrets contained therein. The compilation, organisation and display of the content as well as all software and inventions used on and in connection with the YouGov WebPages are the exclusive property of YouGov. Except as expressly permitted in these terms and conditions, you may not modify, copy, reproduce, create derivative works, republish, display, upload, post, transmit, distribute or use in any way content available on this site without the prior written consent of YouGov.


10. General
10.1. All notices given by YouGov to Members will be sent to their designated email address provided by them during the YouGov Registration Process.

10.2. These Terms and our Privacy Policy and Cookie Policy constitute the entire agreement between you and YouGov and supersedes any prior agreements, arrangements, statements and understandings between YouGov and you.

10.3. A waiver by YouGov of any breach by you of any of the provisions of these Terms or the acquiescence of YouGov to any act (whether of commission or omission) which but for such acquiescence would be a breach as aforesaid shall not constitute a general waiver of such provision or of any subsequent act contrary thereto.

10.4. A person who is not a party to these Terms shall have no right under these Terms. For the avoidance of doubt, any legislation in any relevant jurisdiction giving rights to third parties is hereby excluded.

10.5. These Terms shall be governed by the laws of New South Wales and you agree to submit to the non-exclusive jurisdiction of the courts of or exercising jurisdiction in New South Wales or in respect of appeals therefrom.


Effective: June 1st 2016

Privacy Policy

1.                  Introduction

YouGov plc (a company registered in England and Wales with company number 03607311 whose registered office is at 50 Featherstone Street, London, EC1Y 8RT, United Kingdom) and its group companies including YouGov Research Pty Ltd (a company registered in Australia with ACN 607 534 449 whose registered office is at Level 5, 580 George Street, Sydney, NSW, Australia) (hereafter referred to as “YouGov”, “we” or “us”) are committed to protecting and respecting your privacy.

This policy (together with our [Terms and Conditions of Use] and [Cookie Policy]) and any other documents we refer to in this policy or our Terms and Conditions of Use and Cookie Policy) sets outs out how we collect, use, store and disclose your personal information.

By providing personal information to us, you consent to our collection, use and disclosure of your personal information in accordance with this Privacy Policy and any other arrangements that apply between us. We may change our Privacy Policy from time to time by publishing changes to it on our website. We encourage you to check our website periodically to ensure that you are aware of our current Privacy Policy.

Personal information is information or an opinion about an identified individual, or an individual who is reasonably identifiable whether the information or opinion is true or not; and whether the information or opinion is recorded in a material form or not. For example, this may include your name, age, gender, postcode and contact details.


2.                  What information do we collect about you?

We may collect the following types of personal information:
(a) name;
(b) mailing or street address;
(c) email address;
(d) telephone and other contact details;
(e) your device ID, device type, geo-location information, computer and connection information, statistics on page views, traffic to and from the sites, ad data, IP address and standard web log information;
(f) details of the services we have provided to you or that you have enquired about, including any additional information necessary to deliver those services and respond to your enquiries;
(g) any additional information relating to you that you provide to us directly through our website or indirectly through your use of our website or online presence or through other websites or accounts from which you permit us to collect information;
(h) information you provide when participating in specific YouGov polls, panels or other forms of YouGov research such as YouGov Pulse. Participation in such panels, activities and polls is completely voluntary and some such activities may involve you providing sensitive personal data including information about your race, political opinions, trade union membership, health and/or criminal convictions;
(i) information you provide when you complete your profile on the website or access your social media content via the website;
(j) information you provide relating to your opinions, attitudes, experiences and use of certain products or services;
(k) your bank account details (if you win a prize draw or are entitled to receive an incentive from us); or
(l) any other personal information that may be required in order to facilitate your dealings with us.


3.                 How do we collect and hold personal information?

We may collect these types of personal information either directly from you, or from third parties. We may collect this information when you:
(a) register on our website as a member;
(b) communicate with us through correspondence, chats, email, or when you share information with us from other social applications, services or websites; or
(c) interact with our sites, services, content and advertising.
(d) submit information online via our site by registering with the YouGov Panel or participating in YouGov activities or polls;
(e) correspond with us;
(f) visit our site (and third party websites which link to our site) and access resources on our site (which may include, amongst other things: traffic data and communication data);
(g) post on our site;
(h) carry out transactions on or place orders through our site; and
(i) provide information to us via social media or through your social media feed.


4.                 Why do we collect, use and disclose personal information?

We may collect, hold, use and disclose your personal information for the following purposes:
(a) to enable you to access and use our website;
(b) to enable you to register with our panels;
(c) to communicate with you about, and enable you to participate in, our activities, including:
(i) our polls;
(ii) our research;
(iii) YouGov Pulse (our digital monitoring technology);
(iv) YouGov Online (Opigram) (the interactive element of our websites);
(v) our research results;
(vi) our newsletters; and
(vii) our other activities;
(d) to operate, protect, improve and optimise our website, organisation and our users’ experience, such as to perform analytics, conduct research and for advertising and marketing;
(e) to analyse the data for research purposes and to incorporate it into our databases for general research and analysis purposes;
(f) to provide services to our clients;
(g) to send you marketing and promotional messages and other information that may be of interest to you;
(h) to provide you with information, research products or services that you request from us, or which we feel may interest you;
(i) to provide you with YouGov research results;
(j) to create reports to assist with future marketing;
(k) to issue prizes, payments or rewards to you; and
(l) to comply with our legal obligations, resolve any disputes that we may have with any of our users, and enforce our agreements with third parties.


5.                 Do we use your personal information for direct marketing?

We may send you direct marketing communications and information about our services. This may take the form of emails, SMS, mail or other forms of communication, in accordance with the Australian Spam Act 2003 and in a way that is consistent with the Principles set out in the Australian Privacy Act 1988. You may opt-out of receiving correspondence from us by contacting us using the details set out at the end of this Policy.


6.                  To whom and how might we disclose your personal information?

We may disclose personal information for the purposes described in this privacy policy to:
(a) companies in our group and other branches of YouGov for internal reporting purposes;
(b) third party suppliers and service providers;
(c) professional advisers, dealers and agents ;
(d) our existing or potential agents, or partners;
(e) if we sell or buy any business or assets, (as we may share your data with the prospective seller or buyer);
(f) specific third parties authorised by you to receive information held by us; and/or
(g) other persons, including government agencies, regulatory bodies and law enforcement agencies, or as required, authorised or permitted by law.
We may de-identify your personal information and provide the de-identified information to other third parties. By way of example:

• if you have given us your Twitter username we may share tweets posted by you and your followers to third parties and, while we will not disclose your Twitter handle, it may be that either (a) information contained within those feeds alone could identify you or a third party or (b) those tweets could be linked with other information the third party already holds which then enables them to identify you or someone else; or

• we may exchange what we consider to be anonymous or pseudonymised information about our panellists with third parties who will use it for analysis purposes, to enhance their own databases, to model audiences and track the efficiency of campaigns, and to gain an insight into behaviours so that they can develop strategies which add value to their, or their clients’ businesses. For this purpose, we may also collect anonymised information from third parties which we can use to identify you. As our clients and, in turn their clients, will have their own databases and other sources of information, it may be that they could link the anonymous information we provide with information they already have and therefore identify you; or

• we may provide limited personal details to trusted third party data processors for the purposes of combining our data with other third party data sources. The final combined data set will be anonymised and non-attributable.


7.                  Disclosure of personal information outside Australia

We may disclose personal information outside of Australia to countries where cloud providers are located, which is currently the United Kingdom.

We will, however, take reasonable steps to ensure that any overseas recipient will deal with such personal information in a way that is consistent with the Australian Privacy Principles.


8.                  Using our website and cookies

We may collect personal information about you when you use and access our website.

While we do not use browsing information to identify you personally, we may record certain information about your use of our website, such as which pages you visit, the time and date of your visit and the internet protocol address assigned to your computer.

We may also use 'cookies' or other similar tracking technologies on our website that help us track your website usage and remember your preferences. Cookies are small files that store information on your computer, TV, mobile phone or other device. They enable the entity that put the cookie on your device to recognise you across different websites, services, devices and/or browsing sessions. You can disable cookies through your internet browser but our websites may not work as intended for you if you do so.

If for any reason you do not want us to track your use of our site using cookies, you can opt out of this using your browser settings and can also select the option “Do Not Track” (for more information please refer to your browser), or by visiting http://www.youronlinechoices.com.au

For more information about "cookies", why we use them and how to refuse cookies, please see our Cookie Policy.


9.                  Job Applications

If you apply for a job or position with us we may collect certain information from you (including your name, contact details, working history and relevant records checks) from any recruitment consultant, your previous employers and others who may be able to provide information to us to assist in our decision on whether or not to make you an offer of employment or engage you under a contract. This Privacy Policy does not apply to acts and practices in relation to employee records of our current and former employees, which are exempt from the Privacy Act.

We may collect, hold, use and disclose your personal information to consider your job application.


10.                 Security

We may hold your personal information in either electronic or hard copy form. We only keep your information for as long as is necessary.
We take reasonable steps to protect your personal information from misuse, interference and loss, as well as unauthorised access, modification or disclosure and we use a number of physical, administrative, personnel and technical measures to protect your personal information. However, we cannot guarantee the security of your personal information.

If you have a username, password or other login details which enable you to access certain parts of our site, you must not allow any other person to use them and must treat them as confidential. If you believe or suspect that someone else knows your login details you must contact us at supportap@yougov.com as soon as possible. Please also see our Terms and Conditions of Use.


11.                Links

Our website may contain links to websites operated by third parties. Those links are provided for convenience and may not remain current or be maintained. Unless expressly stated otherwise, we are not responsible for the privacy practices of, or any content on, those linked websites, and have no control over or rights in those linked websites. The privacy policies that apply to those other websites may differ substantially from our Privacy Policy, so we encourage individuals to read them before using those websites.


12.                Accessing or correcting your personal information 

You can access the personal information we hold about you by contacting us using the information below. Sometimes, we may not be able to provide you with access to all of your personal information or in the way you request. Where this is the case, we will give you written notice of the reasons why. We may also need to verify your identity when you request your personal information. We may charge you a fee to cover our costs in providing you access to the information.

If you think that any personal information we hold about you is inaccurate, please contact us and we will take reasonable steps to ensure that it is corrected.

Due to the nature of our activities and our need to take a snapshot of views and opinions at a particular moment in time, it is not possible to amend any responses to surveys, focus groups, online forum, YouGov online, YouGov Pulse or tweets which you make (where you have provided your username).


13.               Making a complaint

Any concerns about the way we have handled personal information should be directed in writing to us. We consider all complaints and responds by taking any reasonable steps we consider necessary. We will notify you of our response. If you are unsatisfied with our response, you may complain to the Australian Information Commissioner:
Street Address: Level 3, 175 Pitt Street, Sydney 2000
Mailing address: GPO Box 5218, Sydney NSW 2001
Fax: +61 2 9284 9666
Email: enquiries@oaic.gov.au


14.               Enquiries

For further information about our Privacy Policy or practices, or to access or correct your personal information, or make a complaint, please contact us using the details set out below:
Email address: supportap@yougov.com
Mailing address: GPO Box 5218, Sydney NSW 2001
Telephone number: +61 2 9284 9666


Effective: June 1st 2016


Cookies Policy

Our use of cookies

Welcome to au.yougov.com (‘the Site’), which is owned, operated and provided by YouGov Plc (a company registered in England and Wales with company number 03607311 whose registered office is at 50 Featherstone Street, London, EC1Y 8RT, United Kingdom) and its group companies including YouGov Research Pty Ltd (a company registered in New South Wales, Australia with ACN 607 534 449 whose registered office is at Level 5, 580 George Street, Sydney, NSW, Australia) (hereafter collectively referred to as "YouGov", “we” or “us”).


By continuing to use this Site, you are agreeing to our use of cookies in the manner described in this policy.

1. What are cookies?

1.1          A cookie is a small data file that is placed on your computer or other device to allow a website to recognise you as a user when you return to the website using the same computer and web browser, either for the duration of your visit (using a ‘session cookie’) or for repeat visits (a ‘persistent cookie’).  Other similar files work in the same way and we use the word ‘cookie’ in this policy to refer to all files that collect information in this way.

1.2          We will not use cookies to collect personally identifiable information about you.


2. What are cookies used for?

2.1            Cookies are an extremely common technology for remembering certain information about a visitor to a website.  The vast majority of websites currently make use of cookies and they are commonly used for a wide range of tasks.  We use cookies for the following purposes:

2.1.1         as necessary for website operation, for example to enable you to login to your account or place an order;

2.1.2         to analyse the use of the Site by, for example, recognising and counting the number of visitors and how they move around the Site.  This helps us to see what parts of the site are popular and which sections need improving to make the experience better for users;

2.1.3         to recognise you when you return to the Site so that content can be personalised for you, for example, by remembering your country and site preferences;

2.1.4         to record your visit to the Site and the pages you have visited and links you have followed.  We will use this to make the Site more relevant to your interests;

2.1.5         to monitor, and permit third parties to monitor the effectiveness of advertising campaigns; and

2.1.6         to enable us, and third parties, to create target segments for advertising purposes.

This document gives you information on the specific cookies used on this Site.


3. How to control and delete cookies

3.1   When you accessed the Site, you were presented with a message that notified you of our use of cookies.  We could not have displayed this notice to you without using a cookie (you can see details of this cookie under ‘Cookie Banner’ in the table below). If you continue to use the Site, more cookies and other tracking technologies will be placed on your computer as described in this Cookie Policy.  By continuing to use the Site and/or by accepting our Terms and Conditions of Use and our Privacy Policy, you are agreeing to the use of such cookies and tracking technology.

3.2               However, if you wish to restrict or block the cookies which are set by this Site (or, indeed, on any other site) you can do this through your browser settings. The ‘Help’ function within your browser should tell you how. You can also use your browser settings to select the “Do Not Track” option.

3.3               You also have the ability to opt-out of interest-based advertising via the opt-out pages at http://www.youronlinechoices.com.au. Alternatively, you may wish to visit http://www.allaboutcookies.org/ which contains comprehensive information on how to do this on a wide variety of browsers.  You will also find details on how to delete cookies from your computer, as well as more general information about cookies. Please note that, as these websites are not owned or operated by YouGov, we are not responsible for any of the content on them.

3.4               Please be aware that restricting cookies may mean that you will not be able to take full advantage of all the features or services available on this Site.


4. Cookies which we use on our Site

4.1               Below is a list of the cookies we use on the Site and what each is used for:

Cookie ID




This session cookie allows us to time how long people browse pages on the Site.

These cookies expire when you close your browser.


This cookie allows us to present a respondent with the relevant message on the pop-up message they see when returning to the Site after completing a survey.


This cookie allows us to recognise you during your visit to, and use of, our Site.



This cookie allows us to provide the user with feedback messages, such as authentication errors with an external partner like Facebook.




This cookie enables us to ensure that we can display content in the correct language, according to your preference.


This cookie is associated with the Django web development platform for Python.  It is designed to help protect a site against a particular type of software attack on web forms.

These cookies expire after one year.


This cookie indicated that the user has accepted our cookie message, so that we do not repeatedly show them the same message.


This cookie enables us to identify our panellists. We then use this information to draw conclusions based on panellists’ use of this Site and exchange anonymous data concerning our panellists’ browsing activities with our clients. Our clients then use this information to analyse website efficiency. Our clients only have access to anonymous data collected by cookies, although they may have other information in their possession which could be used to identify an individual (please see our privacy policy for further details). Anonymous data may be exchanged by (a) using the “ygtrk” cookie to track panellists when they use our clients’ websites or view advertisements or (b) using our client’s technology to “match” the client’s information about a particular user with our own panellist ID (either by storing the client’s cookie on this Site or by the client storing our encrypted cookie on their own website).

If you access another website via this Site, you should also refer to the cookies policy on the relevant site for further details on how cookies are used on that particular site.

These cookies expire after one year


5. Cookies set by third parties

5.1               We also use and work with a number of third party suppliers and partners who set cookies on this Site in order to deliver certain services and features.  For example, we sometimes embed video content from websites such as YouTube, which set cookies on your device when you visit a page on this Site containing embedded content. We do not control the dissemination of these cookies. If you would like more information about the cookies used by these organisations, as well as information on how to opt-out, please review the table below.




Cookie Name



We use YouTube to show some of our video content and YouTube may set cookies on your browser in order to display the video and monitor non-attributable statistical information.  Information on YouTube's privacy policy can be found here http://www.google.co.uk/intl/en/policies/privacy/.

Google Analytics





The Site uses Google Analytics, a web analytics service provided by Google, Inc.

These are the four main cookies set by the Google Analytics service which enables us to track visitor behaviour and measure performance of our Site (_utma, _utmb, _utmc and _utmz). Other cookies are associated with the Google Analytics service which enable us to understand how users are interacting with our Site (utmccn, utmcmd, utmctr and utmcct).


The Google Analytics cookies expire when you close your browser (with the exception of the _utmb cookie which expires after 30 minutes). The _utmb cookie is updated every time data is sent to Google Analytics. Any activity by a user within the 30 minute life span will count as a single visit, even if the user leaves and then returns to the site. A return after 30 minutes will count as a new visit from a returning visitor.


For how to reject or delete these cookies see http://www.google.com/intl/en/privacypolicy.html.


6. Email Tracking

6.1               Some of the emails we send to you may contain a ‘web beacon pixel’ or tracked links which allows us to identify when you have opened the email and to verify which links contained in the email you have accessed.  We use this information to determine which parts of our emails are of most interest to you.

6.2               You can delete the pixel by deleting the email.  If you do not wish to download the pixel to your computer or other device, you can ensure this by selecting to receive emails from us in plain text rather than HTML.

6.3               Alternatively you can unsubscribe from our mailing list by contacting us at supportap@yougov.com


7. Changes

7.1               We may make changes to this Cookie Policy at any time by sending you an e-mail with the modified Terms or by posting a copy of them on the Site.  Any changes will take effect 7 days after the date of our email or the date on which we post the modified terms on the Site, whichever is the earlier.  Your continued use of the Site after that period expires means that you agree to be bound by the modified policy.


8. Contact us

8.1               If you have any questions or concerns about cookies, data protection matters, or your privacy when using this Site, please contact us at:

Email address: supportap@yougov.com

Mailing address: YouGov Hong Kong, 801 & 802 Western Centre, 46-50 Des Voeux Road West, Sheung Wan, Hong Kong

Effective: June 1st 2016